The campaign to raise awareness about airway health has gotten a boost from another globally famous doctor-turned-multimedia-sensation. Dr. Sandra Lee, best known as “Dr. Pimple Popper,” just released a public service announcement video encouraging people to join Global Airway Health Day on Oct. 2. Her message could reach a vast audience.
In a video done expressly for the Foundation for Airway Health, Dr. Lee reminds viewers about the importance of a healthy airway and proper breathing. “We need to breathe to live, right?” asks the celebrity doctor who has more than 10 million followers online.
Established in 2019, the annual Global Airway Health Day aims at bringing attention to airway health issues. This year’s activities will also address urgent matters related to the Covid-19 pandemic and major wildfires around the world with a 12-hour live online event called “O2 Breathe-A-Thon” to be webcast on Facebook Live.
“We are honored to have a personality like Dr. Lee spread the message about healthy airways,” says Sal Rodas, executive director of the Foundation for Global Airway.
Dr. Lee’s following grew organically starting in 2010, when the certified Southern California-based dermatologist started posting Instagram videos of one of her specialties, skin extractions. About a couple of years later she adopted her now famous pseudonym, Dr. Pimple Popper. According to media reports, the funny title was partially inspired by an episode of the comedy series “Seinfeld,” where the main character Jerry Seinfeld dates a dermatologist.
Few years later the doctor expanded her reach with YouTube videos that made her an even bigger internet influencer. She eventually launched her own line of skincare products bearing her initials and professional title, SLMD Skincare.
Her online success also led Dr. Lee to be a guest in the show Late-night talk show “Jimmy Kimmel Live!,” be featured in major news outlets like the Wall Street Journal and NBC’s “Today” show, and have her own show on the TLC cable channel.
For more information on Global Airway Health Day visit www.GlobalO2Day.org.